Why Women Mean Business
Category: Business & Economics
OUT OF STOCK
Giá khuyến mại 90.000₫
Publisher: Jossey Bass
Released Date: 2008
ISBN: 9780470725085
Never before has there been such a confluence of international attention to the economic importance of women and the need for policies to enable them to fulfil their potential. The position of women - as employees, consumers and leaders - is seen as a measure of health, maturity and economic viability. Why Women Mean Business takes the economic arguments for change to the heart of the corporate world. This powerful new book analyses the opportunities available to companies that really understand what motivates women in the workplace and the marketplace. Find out how companies that learn to adapt to women will be better able to respond to the challenge of an ageing workforce and the demands of the next generation of knowledge workers. The authors compare policies and approaches in countries around the world, that offer surprising and envious results.
The optimisation of women's talents will boost the bottom line. Taking action to achieve this will require sustained courage and conviction from today's corporate leaders. Reading Why Women Mean Business will be an important first step.
Author: Avivah Wittenberg
Publisher: Jossey Bass
Released Date: 2008
ISBN: 9780470725085
Nationwide Shipping
Fast Shipping: Same day Delivery
Exchange in 48 hours
Repay 1/3 the purchase price of books returns in good condition
Free Shipping for orders >500k in Hanoi, or >800k outside Hanoi